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Founder-led GTM, with the numbers shown

Practitioner notes on go-to-market for technical founders — audience mining, pipeline math, content that compounds. Everything here was run on our own account first.

2026-07-16 · Engagement → pipeline · 8 min read

How to turn LinkedIn engagement into B2B pipeline

Reactions and comments are reach, not revenue. The conversion path from engagement to dated pipeline value — extract, dedupe, score, reach, track — with the arithmetic, run on our own account first.

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2026-07-16 · LinkedIn lead-gen for technical founders · 8 min read

LinkedIn lead generation for technical founders (who hate posting)

You don't have a posting problem — you have an extraction problem. Your existing engagement is already a lead list. How to mine and score it into named buyers without becoming a full-time creator.

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2026-07-13 · Founder-led GTM playbook · 8 min read

Founder-led GTM for deep-tech startups: the playbook

Why the technical founder is the distribution channel, the compounding loop that replaces the funnel, and the exact six steps — run on our own account first (15,607 engagers → 198 qualified buyers).

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2026-07-10 · Pipeline in your audience · 5 min read

Your buyers are already in your LinkedIn audience — here's the math

We scored 15,607 LinkedIn engagers from 226 posts on our own account: 198 were qualified buyers — a 1.27% hot yield. The exact math, and how to run it on your account.

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How many buyers are hiding in your audience?

Five questions, an instant and deliberately conservative estimate. No login.

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